Userlist.io Blog

It’s Jane on the line today, sharing some latest feature news. Here’s what we added lately: campaign goals, Liquid tags in test emails, filters saved as segments.

As we’ve been doing demos and onboarding early customers, it quickly turned out that a successful integration has two sides to it: (a) accurate technical implementation, and (b) figuring out what exactly to track. To our surprise, the latter represents a big challenge as well.

The last couple weeks have been quite eventful for us. We finished the very minimum viable version of our product! 🎉 It’s already processing user data, events, and sending emails to actual people. Our next goal was to identify the roadmap from the barebones MVP towards our grand product vision.

We’re talking about Liquid today! Very often we see companies create a number of very similar campaigns, which only vary slightly. This is not the best practice — you’d have to set up (and update) the same messages multiple times.

We’re talking about multi-user accounts today! This topic is so-o-o-o overlooked in popular marketing articles. Authors always talk about SaaS lifecycle as if it has a single independent user. But what if it’s a five-person team, and a single user is only responsible for a fraction of activity?

We’re talking about product demos today! Not just our own demos, but all demos, and how you can make yours great as well. As you know, we started a round of demos last week, and here’s some background behind our decisions.

Our topic this week is naming conventions for your user events, properties, and segments. Consistent naming makes things so easy to analyze. However, most founders and teams don’t take the time to set up a standard convention...

We’ve just wrapped up our incorporation process as Userlist, Inc., a Georgia C-corp with three international co-founders. Today we’re sharing the process — maybe it will make everything less intimidating for you.

In this update Jane shares an example of how principles (and the dedication to stay focused) influenced some of our technical decisions lately.

We’d love to see you at Business of Software 2018 in Boston because… Our co-founder Claire was invited to speak there, alongside other amazing folks! If you plan on attending, please let us know — so that Claire can tag you in person 👋

Today Jane talks about triggers — events or conditions used by the system to start an automation campaign. How complex are the triggers in your existing lifecycle campaigns? Are there any problems or limitations?

Offering a JavaScript snippet is a popular way to add tracking to web applications. In this update, Benedikt explains the technical complications with such solution, and why we're not planning to implement it (yet).

Today it’s Benedikt reporting about the technical aspects of Userlist.io. One of the questions that almost always comes up is this: ”How does Userlist.io know what my customers are actually doing inside my application?”

Jane talks about Markdown and the way it splits people into two camps: Markdown fans, and the rest of the world, who aren’t aware of it or simply prefer classic text editors.

In this update, Jane shares some thoughts behind our pricing decisions. Will we be offering a free trial? Who are we competing with? Why don't we have a free plan?